LEGO dropped the Easter Chick (40350) in 2019 as part of the BrickHeadz Seasonal collection — a smaller set that's great for a quick session at 120 pieces with a retail price of $9.99.
The price-per-piece works out to $0.083, which is solid for what you're getting.
As a LEGO exclusive, the Easter Chick has limited retail availability — which often translates to stronger aftermarket performance once it retires.
Key Features
120 pieces — Quick, focused build that's fun without the time commitment
LEGO Exclusive — Limited distribution that typically drives stronger aftermarket value
$0.083 per piece — In line with BrickHeadz pricing
Seasonal subtheme — A popular subcategory within BrickHeadz
Released 2019 — BrickHeadz sets from this period are known for their build quality
Theme Background
The Easter Chick falls under the LEGO BrickHeadz theme, sitting in the Seasonal subtheme — a dedicated part of the LEGO catalog. Launched in 2019 at $9.99, it sits in the accessible end of BrickHeadz. The $0.083 price-per-piece makes it one of the stronger values in BrickHeadz right now.
The Seasonal subcategory within BrickHeadz has its own collector base, and sets in this range tend to hold interest well after retirement. Worth keeping on the radar if you're building a BrickHeadz collection.
Why This Set Is Special
214% above retail. Now trading at $31.34, up 214% from $9.99 RRP — a 25% annualized return over 5.2 years since retirement.
LEGO Exclusive — Only available through LEGO.com and official LEGO stores — limited distribution that typically drives stronger post-retirement appreciation.
Frequently Asked Questions
[{"q": "How many pieces are in the LEGO Easter Chick (40350)?", "a": "The LEGO Easter Chick (40350) contains 120 pieces, making it a smaller set."}, {"q": "How much does the LEGO Easter Chick (40350) cost?", "a": "The retail price (MSRP) for the LEGO Easter Chick (40350) is $9.99 in the United States. Regional pricing is \u00a39.99 in the UK, CA$12.99 in Canada, \u20ac9.99 in Europe. This works out to $0.08 per piece. While you get fewer pieces per dollar than some other BrickHeadz sets, the build quality and specialized elements justify the premium. As a LEGO exclusive, this set is only available directly through LEGO stores and LEGO.com."}, {"q": "Is the LEGO Easter Chick (40350) a good investment?", "a": "The LEGO Easter Chick (40350) shows moderate investment potential based on several factors. Key investment signals include: limited distribution as a LEGO exclusive. BrickHeadz sets have historically been among the best-performing themes for post-retirement appreciation. As with any LEGO investment, buying at or below retail price maximizes potential returns. Use the BrickBucks price tracker to find the best entry point."}, {"q": "What age is the LEGO Easter Chick (40350) suitable for?", "a": "The LEGO Easter Chick (40350) is recommended for ages 10+. This strikes a nice balance between complexity and accessibility, suitable for older children and teens building with or without supervision."}, {"q": "How big is the LEGO Easter Chick (40350)?", "a": "The LEGO Easter Chick (40350) measures approximately 13.8cm \u00d7 12.0cm \u00d7 6.0cm (W\u00d7H\u00d7D) and weighs 0.14kg. It makes for a great display piece that won't take up too much shelf space."}, {"q": "Is the LEGO Easter Chick (40350) still available?", "a": "The LEGO Easter Chick (40350) retired on December 31, 2020 and is no longer available at retail. You can find this set on secondary markets including Amazon, eBay, and BrickLink. Retired BrickHeadz sets often trade at a premium above their original retail price, with demand typically increasing over time as sealed inventory decreases."}, {"q": "Where can I buy the LEGO Easter Chick (40350)?", "a": "The LEGO Easter Chick (40350) is retired and only available on secondary markets. Check Amazon, eBay, and BrickLink for current listings. Use the BrickBucks price tracker to compare prices across retailers and find the best deal."}]
